Event Overview
Engaged as a producer working within a national production company’s infrastructure.
A multi-location activation for a leading beauty brand, designed to engage 500 guests through influencer-hosted events and a pop-up retail experience.
Led venue selection and on-site execution across five locations, plus a 12-stop citywide scavenger hunt that drove movement, engagement, and brand interaction at every touchpoint.
Key Highlights
Attendees: 500
Program: Multi-location brand activation
Experience: Influencer-hosted events & pop-up retail
Scope: Venue selection & on-site execution across 5 locations
Engagement: 12-stop citywide scavenger hunt driving guest interaction and brand touchpoints